Alaska Airlines Officially Acquires Hawaiian Airlines for a Cool $2.6 Billion

A Done Deal

After months of speculation and negotiations, the deal is finally done. Alaska Airlines has officially acquired Hawaiian Airlines for a whopping $2.6 billion. The acquisition was announced on Tuesday, June 28, 2023, and is expected to close in the fourth quarter of 2023.

Benefits for Alaska Airlines

The acquisition of Hawaiian Airlines will give Alaska Airlines a number of benefits, including:

• Increased market share in the Pacific Northwest and Hawaii
• Expanded route network to include popular destinations in Hawaii, the South Pacific, and Asia
• Access to Hawaiian Airlines' loyalty program, HawaiianMiles
• A stronger competitive position against other major airlines

Alaska Airlines CEO Ben Minicucci said, "We are excited to welcome Hawaiian Airlines to the Alaska Airlines family. This acquisition will create a stronger, more competitive airline that will offer our guests more choices, more destinations, and a better overall travel experience."

Benefits for Hawaiian Airlines

The acquisition will also benefit Hawaiian Airlines in a number of ways, including:

• Increased financial stability and resources
• Access to Alaska Airlines' extensive route network
• A stronger competitive position against other airlines

Hawaiian Airlines CEO Peter Ingram said, "We are confident that this acquisition will be a positive development for our employees, our guests, and the state of Hawaii. Alaska Airlines is a respected and well-run airline, and we are excited to be a part of their team."

Impact on Employees and Passengers

The acquisition is expected to have a positive impact on employees and passengers of both airlines. Alaska Airlines has stated that it plans to retain all of Hawaiian Airlines' employees, and that there will be no changes to Hawaiian Airlines' brand or operations.

Passengers will benefit from the increased choice and convenience that the combined airline will offer. They will also be able to earn and redeem miles on both Alaska Airlines and Hawaiian Airlines flights.